--- title: "WhatsApp for Real Estate in Bangladesh: Qualify Property Leads" description: Answer project, price and location questions on WhatsApp and Messenger with AI, qualify buyers by budget and area, and route each lead to the right sales rep. url: https://salemag.net/industries/real-estate language: en published: 2026-10-23 updated: 2026-10-23 author: SaleMag Team tags: - whatsapp for real estate - real estate chatbot - property lead qualification - apartment sales dhaka - bangladesh --- # WhatsApp for Real Estate in Bangladesh: Qualify Property Leads > SaleMag is a WhatsApp and Messenger team inbox with an AI chatbot for property developers and real estate agencies in Bangladesh. The AI answers project, price and location questions from your brochures and price lists, an automation asks each buyer's budget, area, size and timeline, and the right sales rep gets the chat with those answers saved. - SaleMag's AI answers from the brochures, price lists and project details in its knowledge base, so answers match your current offer. - A qualification flow asks for budget, area, size and timeline and saves the answers to contact fields. - Each property enquiry is assigned to a sales rep and tracked with stage tags such as 'site visit requested'. - Site visits are requests your team confirms; there is no booking calendar. - Follow-ups after 24 hours use approved WhatsApp templates sent to opted-in contacts. A developer runs a Facebook campaign for a new project in Bashundhara, and by the next morning there are 200 messages: "price koto?", "3 bed ache?", "handover kobe?". Most are early-stage questions. A few are from buyers with a budget and a timeline who want to see the flat this week. If those few wait behind the rest, a competitor's sales rep calls them first. WhatsApp for real estate works when routine questions are answered at once and serious buyers reach a person quickly, with their details already known. ## How do real estate companies use WhatsApp? Real estate companies use WhatsApp to answer project questions fast, find out who is a serious buyer, and pass that buyer to a sales rep. A real estate chatbot is an AI assistant on WhatsApp or Messenger that answers project and price questions from a developer's brochures and price lists and passes qualified buyers to a sales rep. SaleMag connects your number to the official [WhatsApp Business API](https://salemag.net/platforms/whatsapp-business-api) and puts WhatsApp, Messenger, Instagram and Telegram enquiries in one [shared inbox](https://salemag.net/features/shared-inbox). SaleMag's [AI chatbot](https://salemag.net/features/ai-chatbot) handles the first answers in Bangla, English or [Banglish](https://salemag.net/glossary/banglish). The table shows what SaleMag does with typical buyer messages. | Buyer message | What SaleMag does | |---|---| | "Bashundhara project er price koto?" | The AI answers from your price list | | "Handover kobe?" | It gives the handover date stated in your project material | | "Brochure pathan" | A keyword rule sends the brochure PDF on WhatsApp | | "1600 sqft, 3 bed lagbe" | A qualification flow asks budget, area and timeline, then assigns a rep | | "Site visit korte chai" | The flow records the request and the rep confirms a time | | "Discount hobe?" | The AI hands over; negotiation is for your team | | "Installment option ache?" | It answers from the payment terms you wrote, or hands over | ## What should go into a real estate chatbot's knowledge base? A real estate chatbot's knowledge base should hold everything your sales team repeats in the first conversation: projects, prices, payment terms and directions. SaleMag's AI reads PDFs, Word and Excel files, web pages, plain text and FAQs, so upload: - project brochures with location, unit sizes, facilities and handover dates - the current price list, per project and unit type - payment terms, booking money and installment rules as you offer them - directions to each project and your sales office - common questions such as parking, utilities and land-share details The AI answers from this material and [hands the chat over](https://salemag.net/glossary/human-handover) when the answer is not there. In its instructions, tell it never to promise a price or term that is not written down, and to hand over discount requests, legal questions and anything about a specific unit's availability. Replace files whenever prices change. ## How does property lead qualification work in SaleMag? In SaleMag, property lead qualification is done by an automation that asks the buyer's budget, area, size and timeline and saves the answers to the contact. The AI does not tag contacts or fill fields by itself, so this part is built in the [automation flow builder](https://salemag.net/features/automation-flow-builder): 1. **Trigger:** a keyword such as "visit", "3 bed" or "interested", or one you put in your ad's prefilled message. 2. **Assign:** hand the chat to a sales rep. Once a chat is assigned to a person, the AI stops replying there, so the flow and the AI do not both answer. 3. **Ask:** budget range, preferred area, unit size and when they plan to buy. Each answer is saved to a flow variable. 4. **Save:** an "update contact" step writes the answers to contact fields such as Budget, Area, Size and Timeline. 5. **Route:** a condition checks an answer, for example the timeline, and adds a tag such as "hot: 3 months" or assigns a senior rep. 6. **Log:** optionally append a row to the Google Sheet your sales manager already reviews. Test the flow with a test run before it goes live, and check the run log for each buyer afterwards. The [lead qualification agent](https://salemag.net/ai-agents/ai-lead-qualification-agent) page explains the qualification approach in more detail. ## How do I track property buyers through sales stages in SaleMag? SaleMag tracks property buyers through sales stages with stage tags, contact fields, assignment and inbox statuses. SaleMag's Leads pipeline board is for prospect lists from the lead finder, so chat enquiries are tracked on the contact instead. The table maps each sales stage to how it is tracked. | Stage | How to track it | |---|---| | New enquiry | Unassigned chat in the inbox | | Qualified | Tag "qualified", with budget and area in contact fields | | Site visit requested | Tag "site visit requested", chat assigned to a rep | | Visited | Tag "visited", follow-up date noted in an internal note | | Negotiating | Tag "negotiating", chat snoozed until the agreed call-back | | Booked | Tag "booked", chat resolved | Reps update tags as they talk. The [CRM](https://salemag.net/features/crm-segments) keeps one contact per phone number, so a buyer who writes on Messenger and WhatsApp stays one record. Inbox reports show first-response time and an agent leaderboard, which helps a sales manager see who is following up. ## Can SaleMag book property site visits? No. SaleMag collects site-visit requests in chat, and your sales team confirms them, because SaleMag has no site-visit calendar or slot availability. The qualification flow assigns the request to a rep; if the AI hands the chat over instead, a manager assigns it. The rep replies with a confirmed day and time and adds the "site visit requested" tag. ## How do you follow up with property buyers on WhatsApp after 24 hours? After 24 hours, property buyers are followed up on WhatsApp with approved [message templates](https://salemag.net/glossary/message-template), sent one at a time from the inbox or as broadcasts to opted-in contacts. Property decisions take time, and outside the [24-hour window](https://salemag.net/glossary/24-hour-window) WhatsApp only allows templates. - **One buyer:** the rep sends a template from the inbox, such as "Your requested price sheet for Block C is ready." - **Many buyers:** a [WhatsApp broadcast](https://salemag.net/features/whatsapp-broadcast) to a tag such as "interested: Bashundhara", for example a new project launch or open-house day. Launch and offer messages are marketing templates and go only to contacts who have [opted in](https://salemag.net/glossary/opt-in). Updates for existing buyers, such as construction progress or an instalment due date, are usually utility templates; Meta decides the final category. ## Which channels matter for property sales in Bangladesh? For property sales in Bangladesh, Messenger and WhatsApp carry most enquiries from Facebook ads and your Page. SaleMag answers direct messages, not post comments, so ask commenters to send a message. On your website, the [website chat widget](https://salemag.net/platforms/website-chat-widget) adds a WhatsApp button that opens a chat with your sales number. ## Get started Upload your brochure and price list, build a four-question qualification flow, and assign it to your sales team. [Create an account](https://salemag.net/register) or compare [pricing](https://salemag.net/pricing). ## Steps 1. **Connect your channels**: Connect your sales WhatsApp number and Facebook Page from Channel Setup. 2. **Load project material**: Upload brochures, price lists and project FAQs to the AI's knowledge base. 3. **Build a qualification flow**: Create an automation that assigns the chat to a rep, asks budget, area, size and timeline, and saves the answers to contact fields. 4. **Create stage tags**: Add tags such as 'qualified', 'site visit requested' and 'booked' so reps can track every buyer. 5. **Test and go live**: Test the AI with real buyer questions and do a test run of the flow before linking it to your number. ## FAQ ### Can SaleMag's AI qualify a property buyer by itself? No. SaleMag's AI answers questions from your material and hands over when needed, but it does not fill in fields or tag contacts. Qualification questions are asked by an automation, which saves each answer to the contact. ### Can SaleMag book property site visits? No. SaleMag collects the site-visit request and assigns it to a rep, but it has no site-visit calendar or availability, so the rep confirms the day and time with the buyer in the chat. ### Can the real estate chatbot send our brochure? Yes, on WhatsApp. A keyword auto-reply rule in SaleMag can send your brochure PDF when someone writes a word such as 'brochure'; the AI itself answers in text from the brochure's content. ### Will the AI quote an old property price or make one up? No, as long as the price list is current. SaleMag's AI answers from the price list in its knowledge base and hands over when the answer is not there, but it repeats whatever the current file says, so replace the file whenever prices change and tell the AI to hand over negotiation and discount questions. ### Does a real estate chatbot replace sales reps? No. SaleMag's AI handles first questions about projects, prices and handover dates, and sales reps handle site visits, negotiation and booking. A rep can reply in any chat, and the AI stays quiet for 15 minutes after a person replies. ### Does SaleMag's AI reply to property buyers in Bangla? Yes. SaleMag's AI replies in the language the buyer writes in, including Bangla and Banglish. ### How much does SaleMag cost for a real estate company? SaleMag plan prices are on the [pricing page](https://salemag.net/pricing). Meta charges separately for each WhatsApp template message at rates it sets and changes, and AI usage is billed to your own OpenAI, Anthropic or Gemini key. ### Do I need a developer to set up WhatsApp for real estate? No. WhatsApp connects through Meta's embedded signup, and SaleMag's AI, automations and campaigns are built in the dashboard. A developer API is there if you want to connect your own CRM.